Research Output per year
Research Output
Destinationswerbung. Zur Imagekonstruktion von touristischen Räumen durch multimodale Inszenierung von Identitätsmarkern
Bachleitner-Held, G., 2019, In : Zeitschrift für Tourismuswissenschaft. 11, 1, 18 p.Research output: Contribution to journal › Article
Lebsanft/ Schrott (eds.), Diskurse, Texte, Traditionen
Bachleitner-Held, G., 2018, 5 p. John Benjamins Publisher.Research output: Other contribution › Research › peer-review
Qui l'ospitalità non tramonta mai. L'ancoraggio deittico in funzione 'guida' nella pubblicità turistica
Bachleitner-Held, G., 2018, Reiseführer - Sprach- und Kulturmittlung im Tourismus.: Le guide turistiche - mediazione in ambito turistico. Baumann, T. (ed.). Bern: Peter Lang, Vol. 255. p. 129 - 151 23 p. (Linguistic Insights).Research output: Chapter in Book/Report/Conference proceeding › Chapter in Book › Research
Strategies of Adaptation in Tourist Communication: Linguistic Insights
Bachleitner-Held, G., 2018, Leiden: Brill. 323 p. (Utrecht Studies in Language and Communication; vol. volume 31)Research output: Book/Report › Collected Edition / Volume › Research
Open Access
What Do Language Use and "The Tourist Gaze" Have in Common? Introducing Strategies on Adaptation in Tourist Communication
Bachleitner-Held, G., 2018, Strategies of Adaptation in Tourist Communication: Linguistic Insights. Held, G. (ed.). Leiden: Brill, Vol. 31. p. 1 - 14 14 p. (Utrecht Studies in Language and Communication).Research output: Chapter in Book/Report/Conference proceeding › Chapter in Book › Research › peer-review
Activities
Staging Cultural Identity through Language Markers. Observations on Tourist Advertising
Gudrun Bachleitner-Held (Speaker)27 Oct 2017 → 28 Oct 2017
Activity: Talk or presentation › Oral presentation › science to science / art to art
Die Facetten des face - physische Entität, kulturelle Praxis, theoretisches Konstrukt
Gudrun Bachleitner-Held (Speaker)29 Sep 2016 → 1 Oct 2016
Activity: Talk or presentation › Oral presentation › science to science / art to art
Siete mai stati QUI? Indexikalische Strategien zur Prägung des Tourist gaze in der Tourismuswerbung
Gudrun Bachleitner-Held (Guest lecturer)11 May 2016 → …
Activity: Talk or presentation › Guest lecture
Servus Austria und Grüezi Schweiz Zur multimodalen Inszenierung von Sprache in der Tourismus-Werbung
Gudrun Bachleitner-Held (Guest lecturer)12 May 2016 → …
Activity: Talk or presentation › Guest lecture
Gaze upon space and place - multimodal Display of spatial devices in Tourist ads
Gudrun Bachleitner-Held (Speaker)23 Jun 2016 → 25 Jun 2016
Activity: Talk or presentation › Oral presentation › science to science / art to art