Native Advertising - das Trojanische Werbepferd

Translated title of the contribution: Native Advertising - das Trojanische Werbepferd

Josef Trappel, Julia Eben, Marlene Gsenger

Research output: Contribution to specialist publication › Article

Translated title of the contributionNative Advertising - das Trojanische Werbepferd
Original languageGerman
Specialist publicationDer Standard
PublisherSTANDARD Verlagsgesellschaft m.b.H.
Publication statusPublished - 2014

Bibliographical note

9. Dezember 2014

Fields of Science and Technology Classification 2012

  • 508 Media and Communication Sciences

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