Public relations and social media

Michael Etter, Peter Winkler, Thomas Pleil

Research output: Chapter in Book/Report/Conference proceedingChapter in BookResearchpeer-review

Original languageEnglish
Title of host publicationPublic relations
EditorsChiara Valentini
PublisherDeGruyter
Pages160-174
Publication statusPublished - 1 Apr 2021

Publication series

NameHandbook of communication science

Fields of Science and Technology Classification 2012

  • 508 Media and Communication Sciences

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